Bill Coffman
Group Vice President of Portfolio Management, Southeast Toyota Finance
Bill Coffman is group vice president of Portfolio Management at Southeast Toyota Finance (SET Finance), the captive finance company for 178 Toyota dealers in Alabama, Florida, Georgia, North Carolina and South Carolina, and a subsidiary of JM Family Enterprises Inc., a privately held company with $24.7 billion in revenue and more than 5,500 associates. Rooted in automotive and united in its strong culture and core values, JM Family is invested in its companies, associates and communities.
In his role, Coffman is responsible for the data, analytics, pricing, risk and credit administration functions for SET Finance. He leads strategic initiatives focused on optimizing portfolio performance, strengthening risk management practices and leveraging data-driven insights to support sound business decisions and long-term growth.
Coffman began his career with SET Finance in 2001, where he spent nine years contributing across financial analysis and product development before being promoted to director of Portfolio Finance. He later joined sister company Southeast Toyota Distributors, where he spent 16 years in a variety of leadership roles, including director of Data Management, director of Incentives and vice president of Sales Planning, Incentives & Distribution, making significant contributions across the organization.
He earned a Bachelor of Science in Finance from the University of Florida in Gainesville, Florida, and a Master of Business Administration in Finance from Florida Atlantic University in Boca Raton, Florida. He is active in supporting the National Brain Tumor Society. He and his wife live in Parkland, Florida, with their two children.
About Southeast Toyota Finance
Southeast Toyota Finance (part of World Omni Financial Corp.) is a captive financial services company driven to delivering an exceptional dealership and customer experience for Toyota customers in the Southeast. The company offers a broad range of products and services to the 178 Toyota dealers in Alabama, Florida, Georgia, North Carolina, and South Carolina. Southeast Toyota Finance is the leading provider of finance and lease options for new Toyota vehicles within its footprint, consistently ranking at the top in market share and dealer satisfaction. The company is committed to strong dealer relationships and customer service, providing finance, retail and lease programs, college graduate and military rebate programs that drive customer and dealer loyalty. The company’s portfolio of dealer loans includes inventory financing, real estate, and construction loans.
Southeast Toyota Finance is a subsidiary of JM Family Enterprises, Inc., a privately held company with $24.7 billion in revenue and more than 5,500 associates, which is headquartered in Deerfield Beach, Florida.
About JM Family Enterprises
JM Family Enterprises was founded by automotive legend, Jim Moran in 1968. It is a privately held company with $24.7 billion in revenue and more than 5,500 associates. Rooted in automotive and united in its strong culture and core values, JM Family is invested in its companies, associates and communities. Driven by exceptional performance, current subsidiaries are in the automotive, financial services, franchising and specialty distribution industries. Its family of companies includes: Southeast Toyota Distributors, JM&A Group, World Omni Financial Corp. (dba Southeast Toyota Finance), JM Lexus, Home Franchise Concepts®, Futura Title & Escrow and Rollease Acmeda. Interact with JM Family on Facebook, Instagram and LinkedIn.
