Corey Benish
President, Home Franchise Concepts
Corey Benish is president of Home Franchise Concepts, one of the world’s largest franchising systems in the home services space and a subsidiary of JM Family Enterprises, Inc., a privately held company with $22.8 billion in revenue and more than 5,000 associates.
Home Franchise Concepts’ brands, including AdvantaClean®, Aussie Pet Mobile®, Bath Tune-Up®, Budget Blinds®, Concrete Craft®, Kitchen Tune-Up®, Lightspeed Restoration®, PremierGarage®, The Tailored Closet™ and Two Maids®, are consistently rated at the top of their categories and supported by more than 2,600 franchise territories in the U.S. and Canada.
In his new role, Benish will focus on growing and innovating the Home Franchise Concepts brands by attracting new franchise operators, expanding organic growth opportunities and positioning the company for long-term success through enhanced support and data-driven decision-making. Additionally, he will continue to invest in and cultivate the company’s strong culture through collaboration, associate development, shared goals and elevated performance standards.
Benish comes to Home Franchise Concepts following his most recent role as group vice president and ITS chief operating officer for JM Family Enterprises, where he led the IT and Technology Operations teams in creating value and delivering operational efficiency across the business. With more than 25 years of experience across several industries, Benish joined JM Family in 2022 as the chief technology officer of ITS where he focused on enabling products and services through technology to support the company’s digital future.
He previously supported the enterprise in a consulting capacity, advising Southeast Toyota Finance and JM&A Group through his company, CGNB Associates, which helped businesses understand how technology enables growth, defined technology strategies, and drove execution to achieve new digital capabilities.
Throughout his career, Benish has helped organizations realize enterprise value through digital products and services and held several senior technology roles at companies such as ABC Financial Services, Planet Fitness, National Dentex Corporation and AGA Medical Corporation.
Benish earned a Bachelor of Arts degree in business from Concordia College in Moorhead, Minnesota and attended the prestigious Executive Education program at Columbia Business School in New York. In addition, Benish was a long-time Child Sponsor for Compassion International, sponsoring a child through their graduation.
About Home Franchise Concepts®
Home Franchise Concepts (HFC) is one of the world’s largest franchising systems in the home improvement goods and services space and among the world’s largest franchise businesses. HFC’s brands, Budget Blinds®, The Tailored Closet™, PremierGarage®, Concrete Craft®, AdvantaClean®, Lightspeed Restoration™, Kitchen Tune-Up®, Bath Tune-Up®, Two Maids® and Aussie Pet Mobile® are consistently rated at the top of their categories and supported by more than 2,200 franchise territories in the U.S., Canada and Mexico.
HFC is part of JM Family Holdings & Services, a subsidiary of JM Family Enterprises, Inc., a privately held company with $22.8 billion in revenue and more than 5,000 associates. Interact with JM Family on Facebook, Instagram and LinkedIn.
About JM Family Enterprises, Inc.
JM Family Enterprises, Inc. was founded by automotive legend, Jim Moran in 1968. It is a privately held company with $22.8 billion in revenue and more than 5,000 associates. Rooted in automotive and united in its strong culture and core values, JM Family is in the business of helping other businesses succeed. As a long-term partner, it is invested in its companies, associates and its communities. Driven by exceptional performance, current subsidiaries are in the automotive, financial services, franchising and specialty distribution industries. Its family of companies includes: Southeast Toyota Distributors, the world’s largest independent distributor of Toyota vehicles; JM&A Group, a company committed to improving automotive dealers’ performance by offering Finance & Insurance products and services, dealership training and consulting; World Omni Financial Corp. (dba Southeast Toyota Finance), a captive financial services company driven to delivering an exceptional dealership and customer experience for Toyota customers in the Southeast; JM Lexus, one of South Florida’s leading Lexus dealers; Home Franchise Concepts®, a multi-brand franchise network consisting of Budget Blinds®, The Tailored Closet™, PremierGarage®, Concrete Craft®, AdvantaClean®, Lightspeed Restoration™, Kitchen Tune-Up®, Bath Tune-Up®, Two Maids® and Aussie Pet Mobile®; and Futura Title & Escrow, a family of leading independent title and escrow companies which includes Alliance Title & Escrow, AmeriTitle, Pacific Alliance Title, Kittitas Title and Escrow, and Momentum Title Agency; and Rollease Acmeda, a leading specialty distributor of window covering systems.
Interact with JM Family on Facebook, Instagram and LinkedIn.