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Forrest Heathcott

President, JM&A Group
Executive Vice President, JM Family Enterprises, Inc.

Forrest Heathcott is president of JM&A Group, one of the largest independent providers of finance and insurance (F&I) products and services in the automotive industry, and executive vice president of parent company JM Family Enterprises, Inc., a diversified automotive corporation ranked No. 20 on Forbes’ list of America’s Largest Private Companies.

Heathcott is responsible for directing, and overseeing the activities relating to JM&A’s F&I, warranty products and services operations. He also serves as a member of JM Family’s Executive Management Team, which oversees the development and implementation of the company’s long-range planning and strategies for future growth. 

Established in 1978, JM&A is an inter-related group of companies that offer quality F&I retail products and systems for more than 3,000 automotive dealerships and retail automotive outlets, which represent all manufacturer makes and models. The products are designed to help maximize profitability on vehicle sales and after-sale opportunities.  

Heathcott has more than 35 years of automotive marketing and retail experience. He joined the company in 1993 as director of remarketing for JM Family subsidiary Southeast Toyota Distributors, LLC. A year later, he transitioned to JM Family subsidiary World Omni Financial Corp. as vice president of national sales and remarketing. In 1999, Heathcott rejoined Southeast Toyota Distributors as group vice president, Distributor Operations and was promoted to group vice president, assistant general manager of Southeast Toyota Distributors that same year. He became senior vice president, assistant general manager in 2004, which he held until 2007 when he was named to his current position. Before joining JM Family, he served over 14 years in a variety of regional and national posts with Nissan Motor Corporation in the United States.

Heathcott graduated from Harding University with a bachelor’s degree in marketing. He is an active supporter of Habitat for Humanity, Boca Ballet Theater Company, Youth Automotive Training Center, United Way of Broward County, and the Boca Raton Chamber of Commerce where he is a past Chairman of the Board. He and his wife Chris have two children and reside in Boca Raton, Fla.  

JM Family Enterprises, Inc., founded by Jim Moran in 1968, is a $17.7 billion diversified automotive company ranked No. 20 on Forbes’ list of America’s Largest Private Companies. JM Family is also ranked No. 26 by FORTUNE® as one of the 100 Best Companies to Work For®, its 22nd consecutive year on the list. Primary subsidiaries include: Southeast Toyota Distributors, JM&A Group, Southeast Toyota FinanceJM Lexus and Home Franchise Concepts. Headquartered in Deerfield Beach, Fla., JM Family has major U.S. operations in Jacksonville and Margate, Fla.; Commerce and Alpharetta, Ga.; Mobile, Ala.; St. Louis, Mo.; and Irvine, Calif. Interact with JM Family on Facebook, Twitter, Instagram and LinkedIn.