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Southeast Toyota Distributors Announces Senior-Level Promotion

Mike Bessette named vice president of Fleet Operations

Southeast Toyota Distributors, the world’s largest independent distributor of Toyotas and Scions, promoted Mike Bessette, 53, to vice president of Fleet Operations. In this role, he will be responsible for the sales and processing of Toyota vehicles to rental car companies, commercial accounts and government agencies. Bessette will also oversee the administration of Toyota Rent a Car (TRAC) program in the Southeast, which offers Toyota rentals to customers at participating dealerships.

Bessette started his career with Southeast Toyota in 2005 as a manager supporting TRAC. Since then, he has held several leadership positions including Area Training Manager, Regional Fleet Manager and Fleet Director. Most recently, Bessette served as assistant vice president of Fleet Operations where he built strong relationships with business partners and helped achieve record results.

He has extensive experience in the rental car industry, previously working for large companies such as Hertz Corporation and Budget Rent A Car. Prior to joining Southeast Toyota, he was one of the founders and the managing partner for American Road Collection, the first authorized Harley-Davidson Rental Company.

Bessette earned a Bachelor of Science in Business Administration from Northeastern University in Boston and a Master of Business Administration from Florida Atlantic University. He resides in West Palm Beach with his wife Jean and daughter Elizabeth.


About Southeast Toyota Distributors LLC

Southeast Toyota Distributors is the world’s largest independent distributor of Toyotas. The company distributes vehicles, parts and accessories to 177 Toyota dealerships in Alabama, Florida, Georgia, and North Carolina and South Carolina. Dealers in this region sell approximately 20 percent of all Toyotas sold in the country. Headquartered in Deerfield Beach, Fla., its vehicle processing facilities are located in Jacksonville, Fla. and Commerce, Ga. Southeast Toyota Distributors is a subsidiary of JM Family Enterprises, Inc., a diversified automotive corporation ranked No. 19 on Forbes' list of America’s Largest Private Companies. JM Family is also ranked No. 94 by FORTUNE® as one of the 100 Best Companies to Work For®, its 23rd consecutive year on the list.